The Need
Fortifying Food Security
The premise of global food security is at the forefront of agriculture biotechnology. For many across the globe, dietary macronutrients such as proteins are often limited. In addition to the demand for protein in underdeveloped nations, there is also a significant surge in North America’s plant protein market. The North American plant protein market is largely driven by mindful dietary changes, plant-protein utilization by food and beverage manufacturers, and plant protein in livestock and pet feed. Large investments from strategic funding consortiums, including Protein Industry Canada, have positioned Canada to become a major player in the global plant protein market. According to Market Data Forecast, the global plant-based protein market is projected to reach $40.58 billion by 2025. This market must incorporate novel biotechnological approaches to biofortify commercial crops to help circumvent protein deficiency issues and meet the ever-increasing global demand.